Monday 22 June 2015

Battlemint

Battlemint: noun. A sugary-sweet pill that was taken by knights in the middle ages to calm their nerves and aid them before an upcoming battle. It was believed that the mints had mystical and magical properties, and thus would provide them with the strength necessary to overcome their enemy in battle. In reality, battlemints were one of the most successful and prosperous market ventures that made their creator a John of Reading one of the richest men in the world at the time. In fact it is thought that accounting for inflation and currency development, his wealth at the height of his power would be equivalent to the total GDP of Belgium for 2015.

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